Give them a reason
to take part.

Let shoppers choose a favorite, show interest in a new release or uncover an offer. Give subscribers a clear invitation in your next email and a reason to explore what you're offering. Create the campaign in your brand's style and send through your existing email platform.

Try it free See campaign ideas
Velocity shoe campaign asking readers to vote for Cobalt, Cloud or Midnight, with sample results
Illustrative campaign. Sample votes.

Let shoppers pick
their favorite.

Introducing a collection? Ask shoppers which color they would wear. Give them a say before inviting them to explore the range.

Each choice is a link in your email. The click records a vote and takes the reader to your chosen page. Updated results can appear when the poll image loads again.

Explore polls
Luma lamp campaign with a sample interest count and an invitation to take a closer look
Illustrative campaign. Sample interest count.

Show the interest
in your new release.

Give readers a way to show they like your new product, then take a closer look. Show the response beside your offer so other readers can see the interest it has attracted.

With Social Signals set to count clicks, the email link adds to the count and takes readers to your product page. The updated count can appear when the image loads again.

Explore Social Signals
Verde fragrance email inviting Maya to open a scratch card, with a preview of a sample discount
Illustrative campaign. Hosted reveal preview.

Give customers
an offer to uncover.

Turn a thank-you promotion into a small surprise. Invite customers to uncover a mystery offer before returning to shop.

The email link opens a NiftyImages-hosted page. Customers scratch away the cover there, see the offer you've chosen and follow your call to action to shop.

Explore scratchers

Let your audience
have a say.

Watch a shopper choose a shoe color and a reader show interest in a lamp. Each invitation gives the recipient a way to respond and continue to the collection or product page you choose.

Illustrative campaigns with sample votes and counts, not customer performance results. The animation shows updates on the next image load. An already-open email does not redraw continuously, and email caching can delay displayed updates. Floating hearts illustrate the click in the video.

Give your next send
a clear invitation.

Start with a collection launch or promotion already on your calendar. Decide what would make someone want to participate, then build the invitation around it.

  1. Choose a reason to join in

    Ask for a favorite, invite readers to show interest or offer a surprise worth revealing. Make the action fit the campaign.

  2. Make the invitation yours

    Start with a template or your own artwork. Shape the colors, images and message around your brand, and choose where readers go after they respond.

  3. Try it in your next email

    Add the campaign to your existing email platform. Preview the design and follow its links before you send, including the hosted page for a scratch-to-reveal offer.

What will you invite
your customers to do?

Choose a collection to vote on, a product to explore or an offer to reveal. Try the idea in a campaign your team already plans to send.

Try it free Talk through your campaign

Polls, Social Signals and Scratchers are included in Growth. See plans.